During this session led by Tommaso Vaccarella, Co-Founder & GM at Connected-Stories, you will have the opportunity to delve into the groundbreaking world of generative AI-powered marketing automation. Tommaso will showcase how the Connected-Stories platform is poised to redefine the landscape of ad creative personalization, elevating it to new heights through the adoption of advanced generative AI technologies within Connected-Stories.

Throughout the session, participants will witness firsthand the innovative capabilities of the Connected-Stories platform, and how it transforms the traditional approach to data-driven creatives and the process needed to bring them to life.

Tommaso will guide attendees through a dynamic demonstration that highlights the platform's ability to automate and scale ad creative personalization, a crucial component of modern marketing strategies. Through examples and interactive showcases, Tommaso will illustrate how Connected-Stories can:

Use the power of Generative AI to dynamically generate personalized ad creatives
Efficiently process and interpret vast amounts of data to create bespoke ad content that resonates with individual consumers, all while maintaining a consistent brand identity
Access built-in prompt engineering for user guidance

The presentation will emphasize the practical implications of this technology, showcasing how marketers can harness the platform's capabilities to deliver hyper-targeted messaging that drives engagement and conversions, and how Connected-Stories is unlocking the promise of ad creative personalization at scale

Visit our previous content about AI and Machine Learning and join the C2C Community to continue the conversation.

Big Data, Big Stories: Introducing the GenAIssance

Virtual

Speaker

Tommaso Vaccarella

Event Sponsor

Connected-Stories